New Keyword Tool

If you write non-fiction, or if you have a website for your book (you do don't you?), even if it's fiction, I hope you are familiar with the term "keywords". Just in case you aren't, keywords are those words and short phrases people type into search engines. The search engine then looks for them on websites as they try to match a request for information. Keywords are also the basis for the ads that show up on the side of the results page. Basically, in the world of the Internet, keywords are everywhere and if you want to attract visitors you need to have at least a basic grasp of how they work and where/when you need to use them.

Over the years, there have been a variety of tools that help people figure out the most popular keywords are on any given subject. That's important to know because if your website has those popular words in the right places, it will come up high in a search. If you write or post and article on a blog, directory, etc. the same applies.

Today, I found a new tool that works a little differently called Keyword Questions It appears to be a new variation from Wordtracker. It's different in that when you put in a topic or potential keyword, it generates a list of recent questions posed by searchers rather than just phrases.

How does this help you? Type in the topic of your current book or book you're planning to write. Here are just a few ways to use the search results:

1. How many of the popular questions are you addressing? If not many, are you sure people have a need or desire for what you're offering?

2. Pose and answer one or two of the questions within your back cover blurb and use that copy on summary pages on Amazon etc.

3. Make sure your website utilizes the questions or keywords within the questions in the appropriate places including in the text.

4. Even if you write fiction, you may be able to enter locations or other central themes of your book and see what people are talking about and also get blog posts or ideas for hot topics to weave into the story.

What are your keywords & why?

Good Writing & God Bless,
Cheryl Pickett