5 Keys to Effective Communication - A Must Read

If you've been reading this blog for any length of time, you know I enjoy sharing resources with you. Yesterday's post happened to fit in that category as well.

I've labeled today's link/resource a "must read" because it is such a succinct formula for how to reach an audience, teach them something and hopefully make it sink in: information, motivation, application, inspiration, reiteration. It comes to you courtesy of Michael Hyatt sharing the wisdom of Andy Stanley on his blog.

If you speak/give presentations as part of your marketing, you'll definitely find it useful. If you don't currently do that, it's also a great tool to help you get started without being overwhelming.

Even if you don't plan to give speeches any time soon, it's still a must read because it also applies to writing a book. No matter what kind of book you write, if you utilize this model (potentially for every chapter or section) you'll have greater clarity within the book as a whole, and/or within individual chapters. Even if you write fiction, you need to communicate effectively, especially again when it comes to promotion. In addition, if you plan to query agents or publishers you can use these points to help formulate your letters or proposal because each of those are about getting the facts across clearly succinctly too.

Can you see how you can apply these tips to your speeches or your books? Have you used them or some variation with success? If so, I hope you'll share.

Good Writing & God Bless,
Cheryl Pickett


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